Product category:
Programmable Logic Devices
News Release from: Actel Europe
Edited by the Electronicstalk Editorial
Team on 31 January 2007
Distributors and VARs expand Chinese
coverage
Actel Corp has broadened its extensive sales network in Greater China with the addition of two new distributors and four new value-added resellers.
Actel Corp has broadened its extensive sales network in Greater China with the addition of two new distributors and four new value-added resellers (VARs) Actel's new partners, Acromax, Alltek, Asiacom, Plexus, Ipro and ZLG, will expand the company's geographic footprint and increase the company's presence in key telecommunications, industrial control, consumer and multimedia accounts in the region
This article was originally published on Electronicstalk on 23 Apr 2001 at 8.00am (UK)
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Actel is shipping the industry's first flash-based "live-at-power-up" FPGA devices qualified to industrial specifications.
Largest-yet claim for flash-based FPGAs
Actel is sampling the A500K180 and A500K270 flash-based ProASIC 500K gate FPGAs with 369,000 and 473,000 system gates, respectively.
With the appointments of distributor Asiacom and VARs Acromax and ZLG in China, the full range of Actel's field-programmable gate arrays (FPGAs) are now available to design engineers in such diverse locations as Chengdu, Chongqing, Harbin, Hefei, Shenyang, Wuhan and Xi'an.
New Taiwanese distributor, Alltek, and VARs, Ipro and Plexus, round out Actel's aggressive move to increase market penetration in Greater China.
"As China continues its drive for domestic innovation, the country's design engineers need access to industry-leading products like the mixed- signal Actel Fusion devices or low-power Actel Igloo family", said Dennis Kish, Senior Vice President, Sales and Marketing at Actel.
"We see great value in continued investment in the Greater China region and today's announcement highlights our push for increased market penetration with the company's single-chip, Flash-based FPGA technologies".
Commenting on the appointments, Rick Lain, Director of Sales, Asia Pacific, said: "For telecommunications, industrial and consumer applications in Greater China, Actel's single-chip, nonvolatile FPGAs are attractive alternatives for designers due to several advantages they offer, including low power, security, firm error immunity and total system cost".
"The expansion of the sales channel is critical moving forward, particularly as we respond to the sharp increase in customer inquiries in the region following the introduction of the low-power Igloo family".
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