Channel programme provides wireless dimension

Edited by the Electronicstalk editorial team Apr 16, 2007

Programme creates network of systems integrators and contractor partners who are fully qualified to provide wireless design, installation and maintenance services.

The Belden Wireless Integrator (BWI) Channel Programme aims to build a comprehensive network of systems integrators and contractor partners who are fully qualified to provide design, installation and maintenance services for the new Belden Wireless Solution.

The structure of the BWI Channel Programme will be similar to the highly popular Belden IBDN Certified System Vendor (CSV) Programme.

Participants in the Belden Wireless Integrator Programme will be offered education, hands-on training and certification in all aspects of the Belden Wireless Solution - including system design/concept, installation, testing and maintenance.

According to Bill Miller, Director, Adjacent Technology Marketing for Belden: "There is a growing demand in the marketplace for secure, reliable wireless networks that combine the benefits of high performance and utmost mobility".

"Belden has taken the lead in fulfilling this need - first with our Belden Wireless Solution, and now with the BWI Channel Programme".

"The BWI Programme offers tremendous growth potential for integrators as market demand for wireless LANs increases", Miller continued.

"With BWI certification, integrators already engaged in selling and installing wireless communications systems can build new revenue streams by offering customers a superior wireless LAN architecture - Belden's revolutionary, interference-free Channel Blanket technology".

"In addition, contractors and installers currently specialising in the implementation of copper- and fibre-based structured cabling networks can gain new business opportunities by adding the wireless LAN option to their existing portfolio of products and services".

Belden is inviting qualified applicants to apply for the Belden BWI Partner Programme, and extends a special invitation to current CSVs already active in the WLAN market or those considering entry into this rapidly growing business opportunity.

Successful applicants will complete a Belden Wireless Integrator Agreement and a comprehensive classroom training Programme with a planned curriculum involving the principles, simplicity and essential components of the Belden Wireless Solution.

Authorised Belden Wireless Integrator channel partners will receive a full suite of marketing materials, including brochures, promotional CDs, design tools, technical bulletins and more.

These materials spell out in detail all the features and benefits of the Belden Wireless Solution, and are designed to jump-start each partner's marketing and sales efforts.