Product category:
Reference Designs
News Release from: Broadcom Corp | Subject: BCM97440 reference design
Edited by the Electronicstalk Editorial
Team on 08 January 2008
Reference design supports universal DVD
players
The BCM7440 continues to be the industry's only single-chip solution that fully supports the demanding requirements of both Blu-ray Disc and HD DVD standards.
Broadcom has released a reference design platform for qualified OEMs and ODMs that provides a turnkey solution for developing the world's newest generation of high definition (HD) optical disc players The Broadcom BCM97440 reference design is built around the Broadcom BCM7440 system-on-a-chip (SoC) solution currently shipping in the world's only universal players: the BD-UP5000 from Samsung Electronics and the BH200 from LG Electronics
This article was originally published on Electronicstalk on 19 Oct 2005 at 8.00am (UK)
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The BCM7440 continues to be the industry's only single-chip solution that fully supports the demanding requirements of both Blu-ray Disc and HD DVD standards.
With the BCM7440 SoC as the foundation, the new BCM97440 reference design incorporates complete software stacks that meet Blu-ray, HD DVD and universal player requirements enabling manufacturers to introduce mass market HD solutions to market quickly and at the right price points for widespread consumer adoption.
With two high-definition optical disc media player options currently available, consumers are often confused when it comes to choosing one format over the other.
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The BCM97440 reference design alleviates this industry dilemma by providing media player manufacturers with the design tools capable of meeting the demanding processing requirements of both Blu-ray Disc and HD DVD standards.
Featuring multiple processing cores and software stacks, the BCM97440 reference design provides the necessary performance to support next generation interactive technologies and network-connected applications currently being developed by Hollywood studios using sophisticated BD-Java (Blu-ray Disc) and HDi (HD DVD) technologies.
"Our highly integrated universal BCM7440 SoC leverages our field proven expertise in software to provide a turnkey solution for manufacturers looking to develop Blu-ray, HD DVD and universal players", said Dan Eiref, Vice President and General Manager of Broadcom's Consumer Electronics line of business.
"With this new turnkey platform, Broadcom is driving the HD optical disc players by enabling manufacturers to easily develop mass market products at low system costs".
The BCM7440 Blu-ray/HD DVD SoC offers OEMs a high-performance, single-chip media player design platform that incorporates the decoding, processing and memory functions for both Blu-ray Disc and HD DVD media players, eliminating the need for manufacturers to build two different hardware platforms.
It integrates a multiple core MIPS architecture, a multistream HD video decoder, dedicated graphics engines, digital signal processing (DSP)-based audio processors, a security processor, double data rate (DDR) interfaces, integrated video and audio outputs and a complete array of system and network connectivity interfaces.
To complete its capabilities, the BCM97440 reference platform offers a full range of analogue and digital outputs including full 1080p HDMI 1.3 digital output, HD component and standard definition baseband video analogue outputs, SPDIF and stereo analogue outputs, an optional multichannel analogue output module, optical drive interfaces, a 10/100 Base-T Ethernet port and a USB 2.0 expansion port.
The BCM97440 reference design supports a complete software stack that meets Blu-ray, HD DVD and universal player requirements and has been designed to allow OEMs or ODMs to easily customise the overall look and feel of the splash screens and system menus.
The software stack includes support for easily adding additional languages and remote control codes.
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