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Product category: Communications ICs (Wireless)
News Release from: Cambridge Silicon Radio | Subject: Phitek's V3D and LFX algorithms
Edited by the Electronicstalk Editorial Team on 16 March 2007

Surround sound added to multimedia
platform

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Enhancements to multimedia devices include surround sound.

CSR has expanded its portfolio of third-party software for its BlueCore5-Multimedia platform Phitek's V3D and LFX technologies allow wireless headset manufacturers to combine industry leading Bluetooth technology with high quality virtual surround sound and psychoacoustic bass enhancement

CSR's choice to port Phitek's advanced software to BlueCore5-Multimedia provides CSR's customers with access to optimum performance for wireless headset applications, enabling manufacturers to develop high-quality Bluetooth headsets.

Phitek will be demonstrating its technology on CSR's BlueCore5-Multimedia systems at exhibition stand B55463-A in Hall 3 at CeBIT 2007, in Hannover, Germany.

Phitek's V3D technology is an advanced and configurable set of virtual surround-sound algorithms.

V3D employs patented reverberation techniques coupled with a highly efficient HRTF processing engine yielding a very powerful configuration.

Capable of generating an accurate virtual surround sound experience, V3D not only creates the illusion of multi-speakers through headphones, but also synthesises additional virtual surround sound channels.

Phitek's LFX solution creates the psychoacoustic perception of missing fundamentals for the listener, which improves the apparent bass response of any speaker system.

Due to the high performance on-chip DSP, CSR's BlueCore5-Multimedia platform is the only Bluetooth platform available which can support such third-party audio enhancement software.

In addition, BlueCore5-Multimedia offers superior sound quality with a signal to noise ratio of -95dB.

BlueCore5-Multimedia also leads the industry for power consumption and radio design.

Anthony Murray, Senior Vice President of CSR's Wireless Audio Strategic Business Unit comment: "CSR is committed to providing its customers with the very latest and most advanced technologies on the market".

"The BlueCore5-Multimedia platform enables CSR to work with the world's leading third-party software vendors in order to bring to market the most complete wireless solutions".

Murray, continues: "Headset manufacturers are assured that when using CSR and Phitek technology that their devices will achieve one of the highest levels of usability and sound quality".

Mark Donaldson, CEO, Phitek, commented, "Consumers now demand high quality voice communication, which forces wireless headset manufacturers to implement the best technology on the market".

"Through comprehensive understanding of modern control theory and acoustics, Phitek has been able to bring two leading solutions to market".

"Partnering those with CSR's industry leading Bluetooth silicon provides headset manufacturers with the most optimised and sophisticated solution on the market".

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