Pair pool resources in LEP driver programme

Cambridge Display Technology and MediaWorks Technology Corp have entered into a long-term joint development programme to optimise device electronics for next-generation LEP displays.

Cambridge Display Technology (CDT) and MediaWorks Technology Corp have entered into a long-term joint development programme to optimise device electronics for next-generation LEP displays.

The joint development programme will leverage CDT's knowledge of LEP materials, device architectures and electronics, and MediaWorks' experience in the development of electronic system optimisation schemes for cellphones and PDAs.

The programme is designed to produce extensive intellectual property that will be invaluable to CDT licensees in the development of high efficiency, high brightness, extended lifetime LEP displays.

In addition, the initiative should also yield an electronic systems architecture that provides an ideal environment for biometrics, speech recognition, software definable radio and other advanced applications that are increasingly being designed into next generation wireless devices.

"We are very excited about the MediaWorks initiative and believe it is a pathway to creating higher performance LEP display devices and accelerating their movement into increasingly attractive growth markets", said David Fyfe, CEO of CDT.

"CDT is firmly committed to enabling the technology's migration into a higher value position and, at the same time, creating a richer opportunity space for our licensees to enjoy as they seek to reshape the display industry through the commercialisation of LEPs".

Eric Collins, the former Director of Motorola's Digital DNA Lab and the Founder and CEO of MediaWorks, stated, "CDT is just the kind of partner that we were looking for to expand the foundations of our business.

Our goal is to design our architectures into next generation wireless devices and enable an entirely new generation of application-rich products.

Our partnership with CDT allows us to marry MediaWorks' architectures with the display technology that we believe will rapidly emerge as the successor to LCDs in wireless devices.

By integrating the MediaWorks media appliance SoC architecture with the advanced capabilities of OLED displays, much more cost effective and capable media centric products will be possible in the near future".

Current computing technologies cannot meet the performance, power and volume pricing demands for next-generation handheld products.

SoC solutions can with cost structures that are up to 35 times less than equivalent "board-level" designs.

The SoC architecture will improve computing performance and cost, and reduce power consumption and time to market.

The ultimate advantage is the ability to customise functionality rapidly and at low cost, ideal for the rapidly growing LEP display market.

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