Product category:
Embedded Software and Operating Systems
News Release from: Cambridge Positioning Systems
Edited by the Electronicstalk Editorial
Team on 25 February 2004
ZTE takes position on handsets
ZTE Corp and Cambridge Positioning Systems have signed a major marketing and development agreement to deliver Matrix high-accuracy location-enabled mobile handsets to the global GSM market.
ZTE Corp and Cambridge Positioning Systems have signed a major marketing and development agreement to deliver Matrix high-accuracy location-enabled mobile handsets to the global GSM market The agreement, announced at the 3GSM Congress in Cannes, represents a world first in the integration of CPS's "user plane" Matrix software into a standardised GSM handset
This article was originally published on Electronicstalk on 22 Jul 2002 at 8.00am (UK)
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ZTE is a significant handset supplier to the 260m-strong Chinese mobile market but also has a strategic ambition to expand globally beyond its current Asia Pacific, European and African market presence.
Matrix is a unique software-only solution that combines sub-100m accuracy with rapid location time-to-fix and consistent performance across outdoor and indoor environments - for less than $1 per subscriber.
Until now, location-positioning information has been delivered over GSM using the "control plane" - the internal GSM signalling.
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On show this week at the 3GSM World Congress in Cannes for the first time, Cursor Matrix is the world's first software-only high-accuracy location technology for mass-market GSM phones.
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Cambridge Positioning Systems (CPS) has a new range of products to improve the performance of satellite-based high accuracy location technologies for GSM networks.
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Using the "user plane" - via IP over GPRS or SMS - operators can deploy the Matrix solution across networks from different equipment vendors in a transparent and seamless way.
In turn, this leads to significant operational cost benefits.
This is in line with industry-wide moves, promoted by the OMA (Open Mobile Alliance), towards "open" standards, interoperability across all networks and devices and specifically a move from "control plane" to "user plane" solutions.
Members of OMA include China Mobile, Vodafone, Texas Instruments, Intel and Nokia.
Matrix will be integrated into a range of ZTE terminals and handset products with further plans for joint marketing to operators worldwide for both 2G and 3G.
Already, CPS is working on a number of high accuracy location trials with operators in the Americas, Asia Pacific and Europe that will benefit from this latest development.
Initially, ZTE and CPS will focus their joint activities on the Chinese GSM market, where demand for cost-effective location technologies is growing rapidly.
"CPS is very experienced in core technology for wireless location service.
And utilising 'user plane' will accelerate the commercial application of Matrix solution.
We believe this location solution will have good foreground in future wireless market", said Tu Biqin, Vice General Manager of Handset Division, ZTE Corp.
"In 2004, ZTE hopes not only maintain the rapid increase of mobile phone business, but also provide our customer with tailor-made mobile applications.
The co-operation with CPS is part of effort to achieve this target", Tu said.
CPS' Chief Executive Chris Wade said: "This agreement represents a major step forward for operators worldwide seeking to exploit the huge potential for high accuracy location based services.
We are delighted to be working with a major manufacturer with ambitious global plans, who share our vision of the criticality of location to new revenue generating services for operators".
"ZTE understand the importance of the need of low-cost solutions to drive market takeup.
By allowing Matrix to communicate via the user plane in addition to the control plane - in line with OMA's strategy for industry open standards - we have made this a reality".
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