Product category:
Switches and Keyboards
News Release from: InPlay Technologies, Duraswitch Division
Edited by the Electronicstalk Editorial
Team on 10 September 2003
Switches and displays hit the road
During the month of September, Duraswitch and Three-Five Systems will showcase their technologies on the Domestic Appliance European Tour 2003.
During the month of September, Duraswitch and Three-Five Systems will showcase their technologies on the Domestic Appliance European Tour 2003 The mobile marketing tour visits over 30 major manufacturers in Europe, including Electrolux, Miele, Whirlpool, Bosch Siemens, Merloni, Panasonic, Sharp and Candy
This article was originally published on Electronicstalk on 30 Apr 2003 at 8.00am (UK)
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"This is an excellent opportunity to highlight our combined capability to provide completely integrated display and switch solutions for the appliance market", said Paul Chambers, TFS' Director of Sales and Marketing, Europe.
In November 2002, Duraswitch and TFS announced an agreement to join marketing efforts aimed at a large base of OEM customers, with the appliance industry as a key target.
European manufacturers play a major role in the global appliance industry.
An estimated 70 million appliances were produced in Europe in 2002.
"The roadshow format allows us to meet directly with groups of engineers and executives from these companies rather than one or two delegates at a trade show", said Tim Kuhn, Vice President, Business Development, for Duraswitch.
"It is a tremendous way to quickly build awareness and understanding of how Duraswitch technologies and TFS' display expertise can provide solutions for a broad range of appliance applications".
Duraswitch will display its patented electronic switch technologies including the PushGate pushbutton, Thincoder rotary dial, and MagnaMouse multidirectional switch.
Its Thincoder 5B rotary technology was designed specifically for the white goods industry and is integrated on thin film flex-circuit substrate like the original Thincoder.
This thin rotary switch can function as a 5bit encoder, a 2bit repeating grey code, or a selector switch.
Absolute 5bit, 32-position encoding provides a distinct electrical output at each detent position, using only six connections.
Further advantages of this cutting-edge engineering solution are: no soldering or through-holes required, and no secondary assembly processes, in addition to customisable detent and stops.
TFS will display: a 256 x 118 graphics colour super-twisted nematic (CSTN) LCD module; a 640 x 240 graphics colour TFT display module; a 128 x 64 graphics OLED display; a 120 x 32 graphics monochrome LCD; and a 320 x 240 graphics black and white LCD module.
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