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Product category: Communications ICs (Wireless)
News Release from: eASIC Corp | Subject: TopHAT W-CDMA chip in Nextreme ASICs
Edited by the Electronicstalk Editorial Team on 13 February 2007

Cellular chip design available in ASIC
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Cellular3G has implemented its TopHat W-CDMA chip design in 90nm Nextreme family of structured ASICs.

Cellular3G has implemented its TopHat W-CDMA chip design in eASIC's 90nm Nextreme family of ASICs Cellular3G is a provider of high-end UMTS/3G baseband products and eASIC is a provider of structured ASIC devices and configurable logic IP

Cellular3G chose eASIC's Nextreme family due to its high performance and low power consumption features that could be achieved together with the advantages of no NRE(non recurring engineering), no minimum order quantity, and moreover, in a short turnaround time that was crucial for demonstrating the TopHat product at the 2007 3GSM world-congress in Barcelona, Spain.

"eASIC's Nextreme is an ideal solution for meeting the combination of challenges that consumer electronic developers face today, price, functionality and flexibility all under the time-to-market constant pressures", says Menachem Kenan, CEO of Cellular3G.

"When we searched for a fast implementation way of our W-CDMA baseband design in silicon, eASIC offered us the perfect solution that could allow for a quick yet very affordable chip set, without NRE cost or any upfront charges".

"Our goal was to get the chips before the 3GSM conference in order to have a live demonstration of our TopHat product in front of wireless designers".

"With the commitment of eASIC's team and the dedicated customer support, we were able to achieve that".

"Our goal is to help our customers execute their innovative ideas by implementing their designs in our Structured ASIC silicon: innovation drives innovations", says Ronnie Vasishta eASIC CEO.

"The W-CDMA baseband technology from Cellular3G allows quick integration into user equipment, better reception, and faster data transfer rates".

"Using our Nextreme product, Celluar3G is able to pass on these benefits to their customers and achieve their objectives".

"eASIC is strategically positioned to provide an alternative when FPGAs or Standard Cell ASICs would have required too high an investment, too long turnaround time and the risk would have been too large".

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