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Product category: Microprocessors, Microcontrollers and DSPs
News Release from: eASIC Corp
Edited by the Electronicstalk Editorial Team on 07 March 2007

Structured ASIC devices are supported in
Korea

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eASIC Corp has signed GenCore to provide sales support and design services for 90nm Nextreme structured ASIC devices in Korea.

eASIC Corp has entered into partnership agreement with GenCore, a Korea-based semiconductor solutions and ASIC services provider This partnership grants GenCore the ability to provide sales support and design services for 90nm Nextreme structured ASIC devices locally

This marks the sixth partnership agreement formed in Asia to extend eASIC's global presence and answer the ever growing local need for an alternative ASIC solution.

"We are excited to start offering the structured ASIC solution to our customers and allow them enjoy the advantages of no NRE, low unit-cost and quick turnaround time", said Steve Yoon, GenCore CEO.

"In addition, we can leverage eASIC's third-party IP partnerships to enable our customers design low-cost configurable embedded systems with embedded soft IP, such as the ARM926EJ processor based system that was implemented by eASIC.

Besides these customer advantages, we were drawn by the Nextreme architecture that has an easy to use design flow and allows achieving 10x lower power consumption that FPGAs".

"We are pleased to have GenCore join our global channel partnership program", said Salah Werfelli, eASIC Executive Vice President of Customer Operations.

"We chose GenCore to represent us due to their dedicated and technically savvy ASIC engineering team, their proven market success and their seasoned management team".

"We envision a rapidly growing customer base in Korea and China, since we have recognised a large demand for an electronics design alternative that can replace existing high-cost or lengthy turnaround solutions".

"Our structured ASIC product that eliminates mask charges, allows meeting today's consumer-driven market needs of product differentiation achieved both rapidly and cost effectively".

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