Marketing and technology coach to deliver keynote

An Electronics Representatives Association product story

Edited by the Electronicstalk editorial team Nov 21, 2005

Terry Brock of Achievement Systems in Orlando, Florida, will be the keynote speaker in the keynote opening general session of the 2006 Electronics Industry Sales and Marketing Conference.

New portable technology tools to boost sales and marketing results and new uses of existing technologies will be highlighted in the keynote opening general session of the 2006 Electronics Industry Sales and Marketing Conference, scheduled fro 28th to 31st March 2006 at Saddlebrook Resort in Tampa, Florida.

The event is being cosponsored by the Electronics Representatives Association (ERA) and the National Electronic Distributors Association (NEDA).

Marketing and technology coach Terry Brock of Achievement Systems in Orlando, Florida, will be the keynote speaker.

Brock's presentation for reps, distributors and manufacturers is being designed to showcase many new ways that conference attendees and their personnel can improve their competitive advantage and add power to their daily sales and marketing activities.

Brock, who has been assisting business clients around the world since 1983, is known for his hands-on, high-energy, interactive programs that deliver what he calls "put-it-to-work-right-now" information.

As part of his presentation, Brock will post a special pre- and post-ERA-NEDA conference page on his website (http://www.terrybrock.com) where visitors can access customised information and advice.

Kathleen Cahill, CPMR, of Net Sales Company, Victor, New York, is the conference programme committee vice chair who first recommended Brock as a conference speaker.

She says: "Terry will deliver the 'wow' factor to open the conference".

"He knows our industry and our attendees, and he'll show us how to use the best, not just the latest, in technology to attract more business".

In addition to his consulting work and speaking engagements, Brock writes a weekly technology and marketing column, "Succeeding Today", for business journals throughout the USA.

He is also a new faculty member of the Certified Professional Manufacturers' Representative (CPMR) programme, sponsored by the Manufacturers' Representative Educational Research Foundation (MRERF), and will teach his first CPMR class this coming January at Arizona State University.