Middleware to make more of IPTV platform

MPhase Technologies has reached an agreement with Espial to embed Espial Evo as part of its leading-edge Internet Protocol television (IPTV) service creation platform and applications.

mPhase Technologies has reached an agreement with Espial to embed Espial Evo as part of its leading-edge Internet Protocol television (IPTV) service creation platform and applications.

This platform will enable telephone companies to offer a suite of "As You Like It" broadcast TV, video on demand (VOD) and enhanced broadband consumer services.

Espial is a leading provider of client applications, middleware and enabling technologies for the IPTV market.

mPhase Technologies markets the TV+ system, a software video switch platform that allows telephone companies to readily adapt their traditional broadband offering into packaged bundles of multimedia services based on customer demographics.

Including the Espial Evo client middleware and applications in the offering ensures design flexibility so that customers have increased control over their television viewing experience, improving brand loyalty and reducing customer churn.

Espial Evo's extensible architecture and highly customisable, entertainment grade set-top box (STB) applications ensure that telco operators compete aggressively with cable and satellite television offerings.

"The market-leading Espial Evo framework, in combination with the mPhase TV+ subscriber management system, enables service providers to deliver innovative applications on a reliable, secure infrastructure", said Phil Thompson, EVP-Product Management, mPhase Technologies.

"By combining our expertise with Espial's, telephone companies will be able to offer applications and services known to generate revenue and reduce customer churn".

Espial Evo provides complete, integration-ready IPTV client middleware and applications such as EPG, VOD, TV controls, STB settings and portal - all in an industry-leading footprint of 800Kbyte or less.

Espial Evo delivers an interactive entertainment-grade experience with an intuitive interface that is easy to use.

The modular software platform facilitates customisation and integration into any operator's back office environment.

With a unique architecture that separates the core application logic from the user interface design, Espial Evo allows content to be developed and customised in standard markup languages, like HTML.

In addition, the Espial Evo portal application enables telcos to provide localised content, including advertising, thanks to its revenue-generating HTML-based portal services.

Espial Evo provides interfaces to the As You Like It platform for managing performance and customisation features.

"The mPhase and Espial collaboration realises the value of complete applications with off-the-shelf tools for rapid customisation of both the 'look and feel' and the service offering of an IPTV design", said Denise MacDonell, Director of Marketing, Middleware and Applications at Espial.

"mPhase has a clear understanding of telco requirements and has delivered a product that will surpass those expectations".

mPhase will be demonstrating its system capabilities with Espial Evo at TelecomVideo Europe 2005 in Amsterdam, Booth 33 from 10th to 12th May 2005.

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