Product category:
Communications ICs (Wired)
News Release from: Fairchild Semiconductor | Subject: FIN24AC
Edited by the Electronicstalk Editorial
Team on 09 March 2006
Serdes cuts handset wiring down to size
Fairchild's FIN24AC micro-serdes has been selected for use in LG Electronics' new "Chocolate" phones, the first series of LG's Black Label cellphones.
Fairchild's FIN24AC uSerDes has been selected for use in LG Electronics' new "Chocolate" phones, the first series of LG's Black Label cellphones The FIN24AC was chosen for its unmatched ability to ease design complexity, reduce size, lower EMI and save battery-power in LG's extremely sleek, multi-functional cellphone designs
This article was originally published on Electronicstalk on 28 Feb 2001 at 8.00am (UK)
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"LG's latest slim-slide style cellphones are only 14.9mm thick and provide multiple functions for taking photos with a 1.3Mpixel camera, surfing the Internet and listening to music", said Fairchild's Matt Johnson, Interface Product Line Manager.
"As the smallest, lowest EMI, lowest power serialisation device on the market, Fairchild's uSerDes solution meets the needs of the latest generation of cellphones and other ultra portable applications".
"We are very pleased that LG chose the FIN24AC for their new state-of-the-art products".
"Our customers insist on having as many different features as possible packed into an extremely thin, ultra-modern phone", said Sung-Il Ha, LG Electronics' Senior Engineer.
"However, providing converged functionalities in a small space poses the dual challenge of diminishing unwanted noise while maximising battery power".
"Fairchild's FIN24AC was integral in making our new Chocolate phones a success by answering these critical design requirements".
Fairchild's uSerDes serialiser/deserialiser solution in a small form factor is ideal for solving the increasingly complex design challenges posed by converging product features in ultra-portable and consumer applications such as cellphones.
The uSerDes devices reduce traditionally wide parallel paths of data to a high-speed serial link, therefore reducing the number of cables in clamshell and hinge cellphones and other portables to six to seven times fewer wires.
By using Fairchild's patented current transfer logic (CTL) technology, uSerDes devices are able to reduce EMI by 30 to 40dB at the fundamental frequency while reducing troublesome harmonics to less than -100dBm.
This allows uSerDes devices to meet EMC standards for portable devices.
Additionally, standby power consumption, a critical parameter affecting battery life and cellphone talk time, is ten times lower with the uSerDes than with any other solution.
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