Product category:
Electromechanical Components
News Release from: Farnell
Edited by the Electronicstalk Editorial
Team on 22 July 2005
Panasonic rewards 30% sales growth
Premier Farnell has been presented with a special distributor award by Panasonic Industrial Europe, one of the electronics industry's largest suppliers of standard and custom components.
Premier Farnell has been presented with a special distributor award by Panasonic Industrial Europe, one of the electronics industry's largest suppliers of standard and custom components The award, presented last week to Steve Canham, Managing Director, Premier Farnell, Europe and Asia Pacific, and his team, is in recognition of the impressive demand creation and sales growth achieved
This article was originally published on Electronicstalk on 8 Nov 2004 at 8.00am (UK)
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Panasonic's complete passive component range is available to customers through Farnell InOne, Premier Farnell's European distribution business.
In a challenging market Premier Farnell achieved sales growth of over 30% year-on-year across the board, supported greatly by large sales in Germany and Austria.
Premier Farnell believes its success is down to the long-term relationship it has enjoyed with Panasonic, the companies having worked together for over ten years, which enabled it to develop an in-depth understanding of customer requirements and how these could be addressed by the Panasonic range.
Regular product training, competitive pricing and an ability to target marketing resources, with a particular emphasis on the German market, have led to unrivalled sales growth.
Peter Molyneux, Sales Director, UK, Northern Ireland and Northern Europe, Panasonic comments: "This award for 'Demand Creation and Sales Growth' is thoroughly deserved by Premier Farnell".
"It is the result of strong commitment and hard work from all involved".
"Our thanks go to all Premier Farnell staff for their individual contribution and we look forward to continued sales success between our companies".
Marianne Culver, Group Director, Global Supplier Management at Premier Farnell, adds: "This award recognises Premier Farnell's achievement and ongoing commitment to developing the best possible services and partnerships with our customers and suppliers, and is a fitting tribute to our team of hardworking and dedicated staff".
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