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Product category: Design and Development Software
News Release from: Farnell
Edited by the Electronicstalk Editorial Team on 20 December 2007

New franchises bring innovative
technologies

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By offering the latest high-end technologies from niche suppliers, Farnell is helping its customers to gain a technological competitive advantage.

In the latest of a number of new initiatives aimed at ensuring its customers have access to the latest technology and the widest range of products, Farnell is targeting the most innovative technologies to add to its product range By offering the latest high-end technologies from niche suppliers, Farnell is helping its customers to gain a technological competitive advantage, with an unrivalled profile and comprehensive technical support

The products are available from a dedicated area on Farnell's website, where the new suppliers are profiled and from where products and services can be quickly accessed and purchased.

Analog and Micro, Bluetechnix and SenTec Elektronik are among the latest new additions to the initiative.

Each provides high-value, easy-to-use development tools that support popular products from key manufacturers.

The addition of the new suppliers underlines Farnell's commitment to offer the latest technology in development tools, taking the total number of such products offered to over 1000.

"Historically suppliers of innovative, leading-edge technologies have been under-represented through the distribution channel", says Peter Davis, Director of Product at Farnell.

"This exciting initiative will rectify that situation and ensure that our customers have ready access to the very latest technology that can make a significant difference to their own products in the market place".

Analog and Micro is a leading supplier of 32bit embedded processing modules including a comprehensive range of modules and development systems based on the Freescale power architecture.

Bluetechnix researches and develops highly innovative solutions in embedded systems and smart sensors, and finally, SenTec Elektronik is a Design Alliance Partner of Freescale Semiconductor and offers modules and starter kits for ColdFire and IEEE802.15.4.

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