Product category:
Microprocessors, Microcontrollers and DSPs
News Release from: Future Electronics
Edited by the Electronicstalk Editorial
Team on 11 January 2001
Rohm looks to Future to support European
growth
Rohm Electronics has signed a pan-European distribution agreement with Future Electronics that builds on a highly successful global partnership between the two companies.
In line with its strategy to support and grow European sales through the distribution channel, Rohm Electronics has signed a pan-European distribution agreement with Future Electronics that builds on a highly successful global partnership between the two companies This new agreement, which extends Future's coverage across the UK, continental Europe, the Nordic countries and Israel, further develops a relationship that has already flourished in North America since 1995
This article was originally published on Electronicstalk on 1 Feb 2001 at 8.00am (UK)
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Under the terms of the franchise agreement, Future will supply the complete Rohm product range including analogue and digital ICs, memory product, hybrid ICs, sensors, discrete semiconductors, optoelectronic and passive components.
Discussing the new agreement, Ken Sykes, Rohm's Senior Vice President, comments: "We are experiencing strong demand for our products across Europe and distribution has a key role to play in satisfying that demand.
The addition of Future to our channel strengthens a distribution infrastructure that is designed to ensure that all existing and potential customers have rapid and local access to Rohm products".
Dan Casey, corporate vice president and managing director of Future Electronics Europe, adds: "Future is the only fully integrated global electronics distribution company and this is reflected by the fact that the new agreement builds on the successful relationship between the two companies in North America.
Our combination of stock holding and advanced logistics solutions will help Rohm to support rapid growth across Europe by providing customers with the products that they need, when they need them".
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