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MEMS developments supported in Japan

A GenISys product story
Edited by the Electronicstalk editorial team Apr 18, 2007

GenISys has opened an office in Tokyo to provide localised, direct sales and support to its growing Japanese customer base.

GenISys has opened an office in Tokyo, helping it to meet the growing global demand for efficient, high-performance data preparation and proximity effect correction (PEC) for e-beam direct-write (EBDW) and mask aligner (proximity printing) lithography simulation.

The new office will also allow GenISys to provide localised, direct sales and support to its growing Japanese customer base.

In addition, the company has named software industry veteran John Sachen Director of Asia-Pacific Operations.

As head of the Japan-based operation, he will lead GenISys' local sales and technical support activities and manage the company's strategic business partners in Japan and the Asia-Pacific region.

GenISys' software solutions for advanced data preparation, process modelling and correction are key in the development of new nanoscale and MEMS devices, which requires strong co-operation with end users and partners in Asia.

"GenISys is strongly committed to Japan and other Asian markets", said Ulrich Hofmann, founder and General Manager of GenISys.

"From our Tokyo office, we will be able to provide technical expertise and dedicated, fast and flexible service, in Japanese, for the development and customisation of our customers' solutions".

"We are also very pleased to have John Sachen heading up our Asia-Pacific operations".

"He brings more than 20 years of experience working in the Japanese market, which will be invaluable as we grow our presence in Japan and beyond".

Sachen added: "As a customer-driven company, GenISys places a high value on customer feedback, which plays a major role in driving our product development".

"With operations located in central Tokyo, we will be able to meet with our customers frequently and easily".

"By better understanding their needs, we can more effectively enhance our Layout Beamer and Layout Lab products as well as provide customised development and other solution services".

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