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Product category: Intellectual Property Cores
News Release from: Imagination Technologies
Edited by the Electronicstalk Editorial Team on 31 October 2005

Graphics development focuses on games
sector

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The PowerVR Insider development programme aims to promote and endorse excellence at all levels of the mobile graphics ecosystem from silicon providers to games developers.

Imagination Technologies has created the PowerVR Insider development programme to promote and endorse excellence at all levels of the mobile graphics ecosystem from silicon providers to games developers The programme was launched last week at the Austin Games Developers Conference

The PowerVR developer community is empowered by the PowerVR Insider technical support and comarketing programme.

Imagination Technologies offers extensive technical support to ensure optimal compatibility, performance and image quality of game titles, operating systems, middleware, APIs and drivers.

PowerVR, Imagination Technologies' groundbreaking graphics technology, has now succeeded in bringing console-class gaming to the mobile world.

Widespread acceptance of PowerVR by the world's top silicon companies is creating a new, pervasive mobile gaming platform.

This has been eagerly adopted by leading mobile device manufacturers and service providers including: NEC, Sharp, Panasonic, Sony Ericsson, Fujitsu, Mitsubishi, SK Teletech, NTT DoCoMo (FOMA) and Dell.

Says David McBrien, VP Business Development, Imagination Technologies: "PowerVR Insiders will enable the creation of the ultimate PowerVR 2D, 3D, display and video content for handheld and embedded systems".

PowerVR Insider provides a wide range of benefits for members including: introduction to semiconductor partners and their customers; software development kits; access to the PowerVR developer relations website; comprehensive technical support by e-mail and phone; on-site visits from PowerVR developer relations engineers; cross-promotions through press announcements and print/online media; tradeshow partnership with shared booth space; public demos and presentations at industry events; hosting of member company information and games demos on the PowerVR websites; and an electronic newsletter on technology updates and events.

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