Core is licensed for Chinese digital TV
Custom video chip specialist Huaya Microelectronics has licensed the MIPS32 4Kc SMIC 0.18um hard core to develop innovative digital television products for the China market.
Custom video chip specialist Huaya Microelectronics has licensed the MIPS32 4Kc SMIC 0.18um hard core to develop innovative digital television (DTV) products for the China market.
"The MIPS architecture is well known and respected in China", said Biao Zhang, HuayaMicro's CEO.
"We strongly believe that it is the best processor solution for Chinese DTV".
"Now that MIPS Technologies has demonstrated its commitment to the China market by opening an R and D centre in Shanghai, we are fully confident that, by collaborating with MIPS Technologies, HuayaMicro can deliver world-class DTV products to our customers in a timely and cost-effective manner".
"We're very happy to be working with HuayaMicro", said Jack Browne, MIPS Technologies' Vice President, Worldwide Sales.
"Their noise reduction, de-interlacing and video quality enhancement products are outstanding".
"The MIPS Technologies advantage of performance, power and price, coupled with our rich DTV software infrastructure, will help HuayaMicro rapidly deliver DTV products that can succeed in this growing and increasingly competitive global market".
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