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Product category: Microprocessors, Microcontrollers and DSPs
News Release from: Nu Horizons Electronics Corp
Edited by the Electronicstalk Editorial Team on 15 September 2005

IBM enlists global support

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Nu Horizons Electronics Corp has signed a global distribution agreement with IBM.

Nu Horizons Electronics Corp has signed a global distribution agreement with IBM The agreement is effective immediately, partnering IBM and Nu Horizons in the USA, Canada, Mexico, Brazil, China, Taiwan, Malaysia, Singapore, India, Australia and New Zealand

Under the terms of this agreement, Nu Horizons will distribute IBM's PowerPC microprocessor family, digital video and SRAM products.

"Nu Horizons' successful demand creation model, technical expertise and global fulfillment capabilities are an excellent match for IBM's product offering", said Craig Luhrmann, Director of Worldwide Distribution Channel Sales for IBM.

"We look forward to building on the engineering, technical sales and marketing resources Nu Horizons offers to promote our product lines globally".

"IBM's strong semiconductor offering is supported by world-class facilities and rich brand heritage", said Dave Bowers, President of Nu Horizons' Distribution Division.

"This partnership agreement fills a much needed void for advanced microprocessor products and solutions within Nu Horizons' offering and provides our customers with an elevated level of technologically advanced products and system solutions synergistic to our other suppliers".

"We welcome IBM to our distribution network and look forward to a rewarding and beneficial relationship".

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