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Product category: Embedded Software and Operating Systems
News Release from: Ocean Blue | Subject: Ocean Blue Voyager MHEG-5 and DSMCC software
Edited by the Electronicstalk Editorial Team on 31 January 2008

Software project boosts digital TV
interactivity

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The adaption of the Ocean Blue Voyager MHEG-5 and DSMCC software to the MediaTek DVB platform will allow interactive features such as text, online shopping, voting and video stream selection.

Ocean Blue Software and MediaTek have completed a software engineering project to adapt the Ocean Blue Voyager MHEG-5 and DSMCC software to the MediaTek DVB platform The development will allow for full "red button" interactive features, such as text, online shopping, voting and video stream selection

The MediaTek MT533x series consists of a DTV backend decoder and a TV controller and offers high level integration for advanced applications in the mainstream integrated digital television market.

The MT533x series is ready for mass production and will be supplied with DVB-T software and Ocean Blue Voyager MHEG-5 and DSMCC v1.06 as a complete solution for integrated digital television manufacturers.

"This cross country development project, exchanging engineers and software technology, has been very successful and I am proud of the achievements and determination of both engineering teams", said Ken Helps, CEO of Ocean Blue Software.

"The addition of OBS' MHEG-5 suite will give our customers a broader platform for development", said Eric Hsu, VP of MediaTek.

"With it, they will be able to deploy richer applications within DVB-T, including revenue-generating content".

The UK analogue TV switch off has started and is attracting the attention of consumer electronics and chipset vendors worldwide, to create products to fulfil the UK demand for Freeview boxes and TVs.

The Digital UK group, funded by government and broadcasters, is currently running a huge marketing campaign using TV and press advertising to highlight to the UK public the implications and benefits of the TV switch over.

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