Product category:
Design and Development Software
News Release from: picoChip Designs
Edited by the Electronicstalk Editorial
Team on 25 November 2003
Swahn takes charge
Anders Swahn is the new Chief Executive Officer of picoChip Designs.
Anders Swahn is the new Chief Executive Officer (CEO) of picoChip Designs He will be responsible for the strategic direction, day-to-day operations and driving picoChip through to profitability
This article was originally published on Electronicstalk on 4 Dec 2002 at 8.00am (UK)
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A new complete baseband platform for 3G infrastructure is claimed to solve the three critical problems confronting manufacturers.
Software system on chip cuts 3G infrastructure
picoChip Designs has sampled its first device, the PC101, which delivers a massive computational power of 30GMACs per second.
picoChip has developed a solution which radically improves the economics of wireless equipment and networks for advanced technologies such as 3G and WiMax.
Peter Claydon, Chief Operating Officer and cofounder at picoChip, commented: "Our growth is accelerating rapidly as more customers appreciate how we cut their costs and dramatically improve time-to-market and flexibility.
We're shipping the most powerful embedded processor on the planet and have unparalleled capability in software reference designs.
Further reading
Demo proves software-defined basestation concept
picoChip Designs has demonstrated the first 3G call using a software-defined basestation.
3G basestation reference design comes on a CD
picoChip Designs has developed the industry's first software reference design for 3G basestations.
Anders complements our world-leading technology with world-class management experience.
We are delighted to have such a seasoned professional to manage this critical stage in our growth".
Swahn stated: "The telecom industry is restructuring: the pace of innovation, constant price pressures and the nature of standards are increasingly making it like the data communications world where I have spent most of my career.
I am delighted to be bringing this experience to picoChip.
We will be a major player that accelerates this transition, enabling the next generation of wireless infrastructure.
I expect picoChip to be a powerful and profitable player".
Swahn has been active in Silicon Valley since 1985 and joins picoChip following his most recent post as Vice President and General Manager for PMC Sierra's Carrier Switching Division.
He joined PMC Sierra through the acquisition of Abrizio, where he was cofounder, Chairman and CEO.
Abrizio, a startup company that developed broadband switch fabric chips used in carrier class core ATM switches, and terabit class routers, secured top-tier VC backing in Silicon Valley.
Prior to Abrizio, Swahn held various senior industry roles, most notably, as Executive Vice President of Worldwide Sales and Marketing for Allied Telesyn International and as marketer at Advanced Micro Devices (AMD) responsible for enterprise Ethernet networking products.
Richard Irving, CEO of Pond Venture Partners, concluded: "We are delighted that Anders has agreed to join picoChip.
He is a seasoned executive with a very successful track record.
Anders' substantial operating, sales and marketing experience significantly augment the proven talents of the picoChip team".
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