Distributor deal bears early fruit in Hong Kong

Hong Kong based consumer electronics manufacturer Sweda is the first customer to sign up through Pelikon's new partnership with Mobicon Holdings.

Hong Kong based consumer electronics manufacturer Sweda is the first customer to sign up through Pelikon's new partnership with Mobicon Holdings.

Sweda will incorporate a Pelikon printed segmented electroluminescent display (pSEL) into a new product, planned for launch in late summer 2006.

Sweda has two ISO9001 production plants located in Shenzhen and Dong Guan, China and works with OEMs throughout Europe, Asia and the USA to develop and manufacture electronic goods.

Sweda is the first Pelikon customer to be secured through the company's new partnership with Mobicon Holdings.

Headquartered in Hong Kong, South China, listed on the Hong Kong Stock Exchange and an expert in the Chinese market, Mobicon has more than 5000 customers in 73 countries.

Mobicon is a component, automation and electronics equipment distributor.

It has relationships with 1200 suppliers and offices in Hong Kong, China, Taiwan, Singapore, Malaysia and South Africa.

Dr Measure Hung, Chairman of Mobicon, said: "Mobicon is committed to a long term relationship based approach to business development".

"We strive to align ourselves with world class organisations that will provide value to our customers".

"Pelikon, with its innovative products and unique technologies, is an ideal partner".

"Pelikon is proud to announce Sweda as the first customer won in conjunction with Mobicon", said Mike Powell, Managing Director.

He continued: "China is now the fourth largest economy in the world".

"Pelikon recognised that to develop our business in such a complex, growing market we needed to work in close conjunction with an influential local expert".

"Mobicon has the credibility, experience and relationships to help us take Pelikon's presence in Asia to the next level".

The announcement bolsters the geographic expansion plans of the world-leader in flexible electroluminescent interface display technologies.

Pelikon began operations in Asia Pacific in 2005, establishing its first office in the region in Hong Kong.

Pelikon electronic solutions provide unrivalled efficiency in driving this new class of EL display at a highly competitive market cost.

Back to top