Product category:
Other OEM Display Modules and Meters
News Release from: Pelikon | Subject: PSEL displays
Edited by the Electronicstalk Editorial
Team on 29 September 2006
EL display in up-to-the-minute design
The innovative DD101 watch takes advantage of the flexibility of Pelikon's electroluminescent display technology.
A new consumer product uses Pelikon's pSEL flexible printed segmented electroluminescent display A funky new watch design has been created by o.d.m, a subsidiary of the Sweda Group and architect of the o.d.m brand
This article was originally published on Electronicstalk on 14 Nov 2003 at 8.00am (UK)
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The DD101 looks like a bangle when dormant but can be quickly transformed into a stylish time piece when out on the town in the evening.
The innovative DD101 watch takes advantage of the flexibility of Pelikon's electroluminescent display technology.
The plastic electroluminescent interface display is inlayed into an oversize bangle which carries a hidden timing function.
Pressing on the side-button, reveals the time in a large display instantly changing it from a simple piece of jewelry to a functional timepiece.
The watch was recently previewed at the Hong Kong Clock and Watch Fair and has already won the iF Design Award, China which was presented to o.d.m at CeBIT Asia in Shanghai.
This award is targeted at manufacturers and designers from all over the world who are active in the Chinese market.
"The DD101 is more than just a fashion watch, it fuses cutting edge display technology with an eye-catching design", said Paul So, Chairman, o.d.m Design and Marketing.
"Pelikon's pSEL technology has allowed us to create a product that not only has low power consumption, but also offers a bright, lightweight flexible display, setting it aside from a standard wrist watch".
"Working with o.d.m further demonstrates the truly flexible and robust nature of our technology", said Andrew Green, Product Manager, Pelikon.
"pSEL is truly adaptable and the DD101 watch demonstrates a marriage of technology and fashion".
"Pelikon is continually seeking new opportunities for its flexible displays, and this partnership with o.d.m has resulted in yet another innovative product".
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