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Mobile TV IC adds middleware for fast switching

A Siano Mobile Silicon product story
Edited by the Electronicstalk editorial team Oct 1, 2007

Highly optimised DVB-H solution is compliant with the MBRAI 2.0 specifications.

Axel Technologies and Siano Mobile Silicon have developed a comprehensive platform for DVB-H terminals, with record-fast channel switching time of 2s.

The highly optimised DVB-H solution is compliant with the MBRAI 2.0 specifications, and is based on Siano's SMS1010 integrated mobile TV receiver chip and Axel's Salmonstream DVB-H middleware.

Among other features, the joint offering obtains the industry's fastest channel switching time, of 2s.

The solution is targeting DVB-H enabled cellular phones, smartphones, laptops, PDAs, pocket TVs, PMPs and GPS systems.

DVB-H is already commercially deployed in Italy and is expected to be further deployed in additional countries within the next 9-12 months, including Germany, France, The Netherlands, Austria, Switzerland, Russia, Ukraine, and more.

"The combination of Salmonstream, Axel's leading DVB-H middleware and the SMS1010, Siano's integrated receiver chip has enabled us to offer a fully optimised DVB-H solution, which achieves an unprecedented channel switching time", says Petri Kalske, CEO of Axel.

"We are working very closely with Siano to provide our customers cutting edge technology, that will result with the most enjoyable and innovative user experience for DVB-H consumers".

"By integrating the fastest DVB-H receiver in the market with the most compact, efficient DVB-H middleware, we were able to obtain the industry's fastest channel switching time", says Alon Ironi, CEO, Siano Mobile Silicon.

"At the same time, we have provided evidence that the commonly believed myth about DVB-H being slower than Flo is no longer relevant, and proved, that the two technologies are practically equivalent".

"Towards the major DVB-H launches expected in the first half of 2008, Siano and its partners are focused on perfecting the DVB-H offering so as to enable our customers to introduce devices that people love to use", adds Ironi.

"The idea of mobile TV is to take the experience of watching TV at the living room - out to the street, and onto the end user's palm".

"This means crystal-clear, multiple-channel, real-time audio and video experience packaged into an easy-to-use application - and this is exactly what Axel and Siano offer".

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