New division brings GSM/GPS to the nontechnical

Sequoia aims to widen the market for GSM and GPS technologies with its new reseller and system integration business.

Sequoia aims to widen the market for GSM and GPS technologies with its new reseller and system integration business.

Sequoia Wireless will combine the company's technical expertise with new and existing product lines, to create new integrated solutions that will open these technologies to nontechnical businesses, ranging from telemetry and remote monitoring through tracking to data collection.

Zorik Danelian heads the new division, and he has recruited three new staff specifically to support the business.

Garry Hunkin, a GPS Specialist, has moved from South Africa to join Sequoia.

Tony Palmer and Nikki Dymek, who also joined to help form Sequoia Wireless, bring unrivalled experience in the use of GSM and GPS technologies in nonelectronics companies for telemetry, remote monitoring and similar applications.

Sequoia Wireless will offer GSM and GPS technologies in 'plug and play' modules, which can be readily applied by nontechnical businesses that lack in-house engineering capabilities.

For customers demanding higher levels of customisation, Sequoia Wireless will offer the focused design-in support for which Sequoia is well known.

These solutions are backed by Sequoia's own software development tools and design kits, GSM and GPS starter kits, which are allied to training courses and technical support packages tailored to support the customer at their level of technical expertise.

Solutions now available from Sequoia include wireless modules from Falcom and Siemens which offer GSM and GPRS developers access to voice, data, SMS and fax via cellular networks.

Sequoia's GPS products include a variety of industry-leading ICs and modules in the Sequoia Wireless stable.

SiRF Technologies has an established reputation as the de-facto standard GPS chip architecture, and most Sequoia GPS modules are based on this architecture.

Examples include Mu-blox - developers of the world's first miniature GPS receiver module - and Sychip, whose award-winning GPS2020 module fits an RF receiver, baseband processor, Flash memory and crystal resonator in a module just 13 x 15.3 x75mm.

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