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News Release from: Strategy Analytics
Edited by the Electronicstalk Editorial
Team on 12 May 2006
Wi-Fi emerges as mass market phenomenon
20% of broadband subscribers across the USA and Europe now use Wi-Fi to share their Internet connection between PCs and other devices.
The wireless home is becoming a reality for millions of consumers according to a new survey of 2000 Internet users from Strategy Analytics' Connected Home Devices Service 20% of broadband subscribers across the USA and Europe now use Wi-Fi to share their Internet connection between PCs and other devices, according to the report just released: "Home network adoption: Wi-Fi emerges as mass market phenomenon"
This article was originally published on Electronicstalk on 4 Nov 2005 at 8.00am (UK)
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According to the report, 7% of all households now have a wireless network.
The USA is the leading market with 8.4% penetration, followed by the Nordic region with 7.9%.
Wi-Fi usage in the UK (6.1%) and Germany (5.1%) is below the average.
The survey also found that consumers in the highest income groups were three times more likely to use Wi-Fi than those in the least affluent.
"Wi-Fi has become the preferred networking technology for affluent early adopters", notes David Mercer, Principal Analyst at Strategy Analytics.
"Rising ownership of laptop PCs and other portable Internet devices will make Wi-Fi the dominant home networking choice for most broadband subscribers".
Strategy Analytics' broadband user survey is based on online interviews with 2000 home Internet users in eight countries (US, France, Germany, UK, Denmark, Finland, Norway, Sweden).
The survey included demographic and psychographic questions, as well as those related to ownership of digital consumer electronics devices, usage of broadband services and interest in emerging applications such as online media.
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