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News Release from: Strategy Analytics
Edited by the Electronicstalk Editorial
Team on 25 September 2006
Robotics systems create smarter vehicles
Report brings together robotics research to develop autonomous vehicles with state-of-the art "smart" features being developed and deployed by automobile suppliers and manufacturers.
A new report: "Intelligent vehicles: applying autonomous vehicle technologies to automobiles", representing a joint effort of the Strategy Analytics Automotive Electronics and Emerging Frontiers services, brings together robotics research to develop autonomous vehicles with state-of-the art "smart" features being developed and deployed by automobile suppliers and manufacturers Automotive companies are already introducing piece-meal intelligent application solutions
This article was originally published on Electronicstalk on 4 Nov 2005 at 8.00am (UK)
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However, according to the report published today, this incremental addition of features and functions may not be the most effective approach.
"Automakers interested in developing smarter cars can learn a great deal from the US military's efforts to accelerate the development of autonomous vehicles", said Neena Buck, Vice President of the Emerging Frontiers program at Strategy Analytics.
As with any mature, consumer-oriented product that has a long history of development, today's automotive offerings suffer from feature overload, often at the expense of the driver's understanding (and reaction time).
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With more and more computing devices onboard cars, marketing groups within car companies are providing the usual checklist approach of features and functions within each category of car, in order to compete with their rivals.
Today, there is a considerable knowledge gap between vehicle manufacturers, who are accustomed to feature-by-feature comparisons and incremental additions to cars, and developers of autonomous vehicles who have had to re-think the design of a vehicle from the ground up.
The report discusses how automotive OEMs and suppliers can leverage work done in autonomous robotics systems to create smarter vehicles that can recognise their occupants, understand driver and passenger needs, continuously anticipate obstacles and problems, and inform or assist the driver to take appropriate action.
According to Ian Riches, Director, Automotive Electronics Service: "More and more, competition within the automotive industry is going to be based on intellectual property and software built into vehicles, in addition to the physical design and visual appeal of the actual car".
"Vehicles with built in self-awareness, as well as ongoing situational awareness, are going to become increasingly commonplace, as high-end offerings in today's passenger cars migrate to all vehicles across the board".
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