Product category:
Switches and Keyboards
News Release from: Schurter Input Systems
Edited by the Electronicstalk Editorial
Team on 17 December 2007
Deal strengthens European coverage
Distribution deal with Rutronik also underlines Schurter's significant market position in electromechanical components.
Schurter has signed Rutronik Elektronische Bauelemente, Europe's third largest distributor of electronic components, to distribute its entire product range with immediate effect The deal strengthens Schurter's sales network in the Central and Eastern European area with a strategically important partner, and at the same time underlines its significant market position in electromechanical components
This article was originally published on Electronicstalk on 4 Sep 2002 at 8.00am (UK)
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"This agreement sees the fulfilment of a long established goal for us".
"It clarifies our efforts to promote distribution as an important sales channel for us".
"We are delighted to have found in Rutronik a partner that will open up many new opportunities for us in this significant market", says Hans-Rudolf Schurter, Chairman of the Board of Directors of Schurter Holding.
"As manufacturer of high-quality products, with production plants in Europe and Asia, we are convinced that our products will in this way consolidate and extend our market position".
Joerg Ciper, Marketing Director Electromechanical Components at Rutronik, also sees great opportunities for both companies in this co-operative venture: "Schurter is a well-known manufacturer of electromechanical components, which supplements our existing range perfectly".
"With the franchise agreement that has now been signed, Rutronik will, as the leading broadline distributor in Europe, sell all the articles from Schurter, and also offer the manufacturer access to industrial customers".
"The synergies resulting from our co-operation will permit both parties to the agreement to react even more flexibility than before to market needs and developments", says Ciper. Request free introductory details about products from Schurter Input Systems ...
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