Elpida begins at Sunrise

Edited by the Electronicstalk editorial team Sep 25, 2001

Elpida Memory (Europe) has teamed up with Sunrise Electronics, allowing Sunrise to offer a complete range of sales, logistics and technical services to customers across the UK and Ireland.

Elpida Memory (Europe) has teamed up with Sunrise Electronics, allowing Sunrise to offer a complete range of sales, logistics and technical services to customers across the UK and Ireland.

"It is a great opportunity for Elpida to co-operate with one of the leading distributors in the UK", says Robert Leith Major Account Manager for Elpida.

"Sunrise has a proven track record of successfully supporting high technology components to a broad range of customers in the UK.

Sunrise Electronics has a long history in selling and supporting electronic components to the UK market as direct ship distributor for NEC Electronics".

"Since the formation of Sunrise Electronics, NEC DRAM has always contributed a significant portion of the company's overall sales turnover.

We are delighted to be able to accelerate the growth of this activity with the increased product opportunity that this exclusive franchise agreement with Elpida represents", says Nigel Ford Memory Sales and Marketing for Sunrise Electronics.