Product category:
Microprocessors, Microcontrollers and DSPs
News Release from: Texas Instruments (April 2001-March 2006) | Subject: Digital media processors
Edited by the Electronicstalk Editorial
Team on 04 October 2004
Digital media processors enable
in-camera editing
Consumers will be less dependent on the computer when editing digital camera pictures using the latest in-camera photo editing technologies.
Consumers will be less dependent on the computer when editing digital camera pictures using the latest in-camera photo editing technologies Based on the latest programmable digital media processors from TI, camera manufacturers are integrating a multitude of photo editing and special effects capabilities "in-camera", including red-eye removal, image enhancement, picture borders and more
This article was originally published on Electronicstalk on 12 Dec 2002 at 8.00am (UK)
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"Our research indicates that, on average, over 50% of digital camera owners and those intending to purchase a camera in the next 60 days would like to have the ability to edit and manipulate digital photos in the camera - the same way they are able to on their home computer", said John Daniels, Worldwide Marketing Manager for TI's Digital Camera Solutions Group.
"TI has answered this call by partnering with third parties to enable photo editing capabilities directly on to the camera - providing the consumer with more perfect pictures, and lessening their reliance on the computer".
Although the capability to completely remove the appearance of "red-eyes" after a picture is taken is available in some cameras today, consumers can expect to see new products this holiday season that include multiple features such as: image enhancement, image stabilisation, sound effects, image effects and panoramic effects.
Further reading
Digital media processors run Linux applications
Starting this week, Softier and Texas Instruments will demonstrate a new software technology that allows Linux applications to run natively on TI's TMS320C64x-based digital media processors.
Media processors power up latest IP set top boxes
Kreatel has chosen the TMS320DM64x generation of digital media processors based on TI's C64xT DSP core for its upcoming IP set top box products.
Digital media processor powers OEM videophone
The Sorenson VP-200T is a broadband OEM videophone solution for the mass market, which leverages TI's digital media processor.
"Photo editing features embedded in the camera is the most important shift in digital camera offerings to emerge in the latter half of 2004", said Chris Chute, Senior Research Analyst, Digital Imaging, IDC Research.
"New emerging technologies are all pointing towards image correction and editing moving into the camera - and away from the PC".
"Technologies like TI's programmable digital media processor platform will accelerate this trend as they allow camera manufacturers to integrate several of these photo editing and special effects features on one camera".
TI's DSP-based digital media processor platform influences digital picture quality, performance and the ability to integrate new advanced features.
Because this programmable processor is able to crunch greater volumes of data at higher speeds, it not only is able to provide higher resolution images, but it also allows OEMs to add these new features much faster than if they had chosen a nonprogrammable solution, such as an ASIC.
But it's not just about silicon.
TI takes the time to understand the needs and wants of both the manufacturer and the consumer.
The annual consumer research that TI sponsors gives the company insight into how owners use cameras, what features they value, and what they would like to see in the future.
In addition, TI's team of digital camera engineers has developed its own camera demonstration platform to better understand the design challenges and needs of the manufacturer.
Because image processing power continues to increase, camera users can look forward to many new advanced features in 2005 and 2006.
"Smart" cameras will automatically recognise and switch to the appropriate picture mode (portrait, landscape, action etc).
The mass market, wireless Internet-connected camera is just around the corner, allowing the user to e-mail directly from the camera via a local hot spot.
In addition, users will be able to annotate pictures with embedded audio files as well as GPS data.
Although it is challenging to forecast what consumers want in the future, Texas Instruments aims to enable its camera OEM partners to innovate faster based on our programmable digital media processor.
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