Indian centre supports SoC design

A Tensilica product story
Edited by the Electronicstalk editorial team Nov 16, 2005

Tensilica has appointed Tata Elxsi as a recommended design centre.

Tensilica has appointed Tata Elxsi, the leading independent embedded design service company based in Bangalore, India, as a recommended design centre.

Tata Elxsi's engineers will be fully trained on Tensilica's Xtensa processor design technology.

Tata Elxsi provides embedded product design services including hardware and software, for a number of leading global semiconductor and electronics manufacturers.

As part of the "Tensilica Xtensions Network", design centre members have been authorised to assist Xtensa licensees with the configuration, implementation and evaluation of system-on-chip (SoC) designs.

"The partnership reflects our intent to support product development services with technologies that enable significant performance benefits and faster time to market across various verticals", stated Madhukar Dev, CEO, Tata Elxsi.

"Our turnkey SoC design capability and proven strengths in DSP and networking, coupled with Xtensa processor expertise, will help customers in the consumer electronics, multimedia and networking markets reduce product life cycle time and development costs".

"As an established embedded design company with an international set of customers, we're very pleased that Tata Elxsi decided to join our partner network and provide Xtensa design services to its customers", said Larry Przywara, Director of Strategic Alliances for Tensilica.

"Having met Tensilica's high standards for an authorised design centre, Tata Elxsi will now play a significant role in ensuring the broad and rapid proliferation of Xtensa cores in embedded applications".

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