Product category:
PCB Assembly Equipment and Tools
News Release from: Universal Instruments
Edited by the Electronicstalk Editorial
Team on 07 February 2003
Shopping cart speeds e-commerce
Universal Instruments has enhanced the functionality of its website by adding a shopping cart feature that enables users to easily order spare parts and services in a secure web environment.
Universal Instruments has enhanced the functionality of its website by adding a shopping cart feature that enables users to easily order spare parts and services in a secure web environment While Universal Instruments' customers have had the ability to order spare parts and check parts pricing and availability online for a few years, the shopping cart improves users' web-based purchasing experience with Universal Instruments through the following features
This article was originally published on Electronicstalk on 31 Mar 2008 at 8.00am (UK)
Related stories
Surface mount platform provides speed and accuracy
The AdvantisX lineup includes single and dual-gantry high-speed models with Lightning Head technology.
Placement platform speeds electronics assembly
The Genesis GC-120Q delivers delivers high-speed placement across a broad range of components.
The new online shopping cart calculates UPS freight charges of the items selected.
This means if users select to ship UPS (other options are available) they will know up front what their total purchase charges are, including shipping.
The shopping cart retains information for up to 30 days.
So, users can shop for parts at one time and then return to the cart and place an order at any time within 30 days without having to rekey part number information.
If available, users can link to additional information about the parts being placed in the shopping cart, for example, rebate information or replacement part numbers.
Order numbers are provided to users immediately on placing an order.
Users can access the shopping cart from any page on Universal's website.
At present, the shopping cart is available only for spare parts purchases.
However, according to John Rhodes, Information Technology Project Manager, "In the near future Universal's customer training courses, customer support services, and software upgrade questionnaires will be integrated into the shopping cart so customers can order these items online, as well".
To use the shopping cart, users must be registered to MyUniversal, Universal Instruments' individualised, direct communication link with its customers.
Additional customer information is required to ensure security.
"This security enables Universal not only to protect its customers", explains Katie Hines, Customer Order Specialist, "but also to provide them with customer-specific pricing, as well as part availability from the parts warehouse closest to them".
• Universal Instruments: contact details and other news
• Email this article to a colleague
• Register for the free Electronicstalk email newsletter
• Electronicstalk Home Page
