Corporate role for Burns
Sabina Burns is the new Director of Corporate Marketing and Communications at Virage Logic.
Sabina Burns is the new Director of Corporate Marketing and Communications at Virage Logic.
Burns is responsible for continuing to drive the company's repositioning from that of the leading embedded memory provider to a global leader in application-optimised semiconductor IP platforms.
Burns brings 18 years of marketing and communications experience in the electronic design automation (EDA) and embedded software industries to Virage Logic.
Most recently, Burns served as Director of Corporate Marketing for Perfect Commerce, a privately held enterprise supply chain management company providing e-sourcing software and services.
Prior to that, Burns served as Director of Marketing Communications for Mentor Graphics' embedded software, IP and system-on-chip businesses.
During her 15 years at Mentor Graphics, Burns also held marketing communications positions in the company's IC and PCB business units.
"Sabina is a key addition to our marketing team as we reposition the company and expand our global reach into new markets", said Adam Kablanian, CEO and President of Virage Logic.
"Her background in establishing positioning and driving market and brand awareness will further solidify Virage Logic's leadership position".
"I am very excited to join the Virage Logic team and be part of the company's continued success", said Burns.
"The company has a proven track record of developing superior products, providing outstanding customer support, and delivering increased shareholder value which is a true testament to the dedication and excellence of its management team and employees worldwide".
Burns holds a BS in business administration degree and Certificate in Marketing Communications from San Jose State University.
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